Andis Company, a leading manufacturer of handheld barber, stylist and animal grooming tools, has selected Hanson Dodge Creative to further develop their social media strategy and manage their e-marketing efforts.
“We were looking for an agency that fit our culture and understood our vision,” said Karen Formico, Andis vice president of marketing. “Hanson Dodge Creative is well suited to meet that need; not so large that we could get lost in the shuffle, nor too small that they couldn’t adequately handle our needs. They get that social media is not just about growing your Facebook or Twitter followers, it’s about building relationships and letting your customers sell your product for you.”
Formico added, “We are excited about the opportunities that lie in front of us and confident that Hanson Dodge Creative will help us to reach our goals.”
Andis Company, a family held business founded in 1922, is a leading manufacturer of handheld tools to trim, cut, curl, straighten and dry hair. The company’s products are purchased worldwide by barber and beauty shops, consumers, hotels, motels, resorts, and small and large animal groomers. Andis continues to grow globally. Almost 80 years ago, Andis introduced its products to Europe, and they are now available in 90 countries around the world. To find a local distributor, call the company at 800-558-9441 or visit their website.
Hanson Dodge Creative is America’s leading active lifestyle agency. The full-service firm specializes in helping global brands attain market leadership through the strategic integration of world-class branding, relationship marketing, social media, e-commerce and advanced interactive technology. Clients include Wilson Sporting Goods, Trek, Wolverine, Briggs & Riley Travelware, Thule and Kmart. Established in 1984, Hanson Dodge Creative is located in Milwaukee's Historic Third Ward. For more information, call 414.347.1266.