Studio Honored for Print and Interactive Creative
MILWAUKEE – May 14, 2008 – Hanson Dodge Creative, America’s leading brand experience design firm focused on the Active Lifestyle Consumer, has been awarded six Hermes Creative Awards by the Association of Marketing and Communication Professionals.
The international competition recognizes creative professionals involved in the concept, writing and design of traditional and emerging media. Hanson Dodge Creative nabbed three Platinum Awards, the organization’s top honor, for its work with Johnson Outdoors. Eureka Camping Tents (http://www.eurekatent.com) won Platinum in the E-Commerce/Online Storefront category; Extrasport PFD (http://www.extrasport.com) took Platinum for best Web Site Home Page; and Lendal Paddles (http://www.lendal.com) was a Platinum winner in the Web Interactive Capabilities.
Two other Johnson Outdoors sites, Humminbird (http://www.humminbird.com) and Johnson Outdoors Corporate (http://www.johnsonoutdoors.com), received Gold Awards for Web Site Overall.
The MACC/Trek Bicycle “Hero” poster campaign (http://www.maccfund.org/trek08), featuring the illustrations of Jack Hargreaves, took the Gold in the Pro Bono category.
About Hanson Dodge Creative:
Hanson Dodge Creative is America’s leading design, branding and integrated communications firm focused on the active lifestyle consumer. Over 70 planners, marketers, designers and artists deliver insightful strategies, inspired design and maximum impact to an international portfolio of active lifestyle brands including Trek Bicycle Corporation, Burton Snowboards, Horizon Fitness, Johnson Outdoors, the Wisconsin Department of Tourism and the Saris Cycling Group. HDC offers a wide range of strategic and creative services including brand planning, marketing communications consultation and innovative technology solutions. For more information on Hanson Dodge Creative, visit www.hansondodge.com.