Hanson Dodge Creative (HDC) is bringing U.S. Olympian Nick Symmonds to Milwaukee next month to headline the 4th annual PR + Social Media Summit at Marquette University on Wednesday, Oct. 10.
The one-day Summit, to be held in the Alumni Memorial Union, will focus on the convergence of strategic communications and social media in today’s business community. As the keynote presenter, Symmonds will open the Summit and discuss the inspiration behind his “Your Twitter Name on an Olympian in 2012” eBay auction, the importance of understanding social media as an athlete with invested sponsors, and his perspective on why he thinks online social interaction is one of the most important tools to connect with the people who matter most—the fans.
With his first place finish in the U.S. 800-meter finals this past summer, Symmonds collected his fifth straight U.S. championship and earned the chance to represent the United States for a second straight time at the 2012 Olympic Games. He finished fifth at the London Games with what many have called, “The Greatest 800-Meter Race of All Time,” running a personal best of 1:42:95, making him the third fastest 800-meter American runner in history. This was the same race where Kenyan David Rudisha set a new world record by nearly a full second. Symmonds’ time would have qualified for gold in any previous Olympics with the exception of the 2004 games in Atlanta.
Last year’s Summit drew a record-breaking crowd of nearly 500 attendees consisting of senior executives, marketing and public relations professionals, brand managers and students. Representatives from Pepsi, The North Face, American Eagle Outfitters, Land’s End, IBM and Hanson Dodge Creative (HDC) were among the 32 industry leaders who shared their experiences and discussed how to successfully leverage public relations and social media to move business forward. Click here to learn more and register for this year’s event.
Symmonds’ Other Planned Milwaukee Appearances
The PR+Social Media Summit is but one venue at which Symmonds will appear while in Milwaukee. He also will also participate in events related to the Milwaukee Lakefront Marathon. Planned speaking engagements and appearances include:
Saturday, Oct. 6
8 a.m. – 5K Fun Run (Leaves MSOE Kern Center)
11 a.m. – Speaking at MSOE Kern Center during Lakefront Marathon Expo
1 p.m. – Speaking at MSOE Kern Center during Lakefront Marathon Expo
In addition, Symmonds plans to be at the Lakefront Marathon Expo booth for a meet and greet from 10 a.m. to 5 p.m.
Sunday, Oct. 7
7 a.m. – At Lakefront Marathon Start (Grafton)
10:30 a.m. - 2 p.m. – At finish area
Hanson Dodge Creative is America’s leading active lifestyle agency. The full-service firm specializes in helping global brands attain market leadership through the strategic integration of world-class branding, relationship marketing, social media, e-commerce and advanced interactive technology. Clients include Wilson Sporting Goods, Trek, Wolverine, Briggs & Riley Travelware, Thule and Kmart. Established in 1984, Hanson Dodge Creative is located in Milwaukee's Historic Third Ward. For more information, call 414.347.1266.